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Creation Date

1940

Description

double page spread

Brand

Mobil

Style/Period

American

Culture

American

Materials/Techniques

clippings (information artifacts), magazines (periodicals)

Measurements

14 x 21 in.

Inscription

[Top:] Protect Horsepower __ that's Horse Sense!; [Center right, Icon:] Mobilgas/ SOCONY-VACUUM; [Bottom:] THAT FLYING / RED HORSE/ BEATS ME FOR/ PROTECTING / HORSEPOWER/ WHERE DO/ WE GO/ NEXT, MOM?/ TO THE GROCER'S, THEN THE/ MOBILGAS DEALER'S. TAKING/ GOOD CARE OF OUR CAR/ CAR -- IS ONE WAY WE'RE SAVING MONEY!/ BILL WHAT ARE / YOU DOING / ABOUT MAKING / YOUR CAR LAST?/ I'M GETTING FRESH MOBILOIL/ AND A MOBILLIBRICATION JOB/ EVERY 1,000 MILES. I HAVE/ TO DRIVE TO WORK__SO I'M/NOT TAKING ANY CHANCES!;JOE CHECKS MY TIRES/ EVERY WEEK. THAT'S/ FRIENDLY SERVICE! YOU BE, HE'S THE MAN/ TO SEE ABOUT/ KEEPING A CAR ROLLING! WHAT'S THE BEST / PROTECTION I CAN/ GET FOR MY CAR?/ GIVE YOUR CAR A FRESH START EVERY 1,000 MILES.; [Bottomg right, Icon:] Mobiloil/ SOCONY-VACUUM OIL COMPANY INC., MADE IN U.S.A.;

Source

Life Magazine

Keywords

horse

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Image Location

 
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