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Creation Date

1951

Description

Cereal magazine advertisement

Brand

Kellogg's

Style/Period

American, mid-twentieth century

Culture

American

Materials/Techniques

clippings (information artifacts), magazines (periodicals)

Measurements

32.385 x 24.13 cm

Inscription

[top middle]: Howdy Doody's Favorite Treat... / 9-minute / Marshmallow "Crispy Squares"; [middle center doody speaking]: Say, Mom! Why not make some for / the kids-or let them make 'em... / it's that easy. Just Rice Krispies and / Marshmallows. And good? Oh, Boy!; [bottom left]: The wonderful thing about what you see / here is not just how good Marshmallow Crispy Squares look and taste. No, / ma'am. It's how downright easy they are to make. Take a look at the recipe / below. Now compare it with what's on the plate. See what we mean? All it / takes to get this same result in your kitchen is Kellogg's Rice Krispies (a / cereal you should have on hand anyway), some marshmallows, and nine / minutes. For Halloween "trick or treat"-or tonight, for that matter. / How about it? / 9-minute marshmallow "Crispy Squares" / 2. Add vanilla; beat thoroughly. / 3. Put Rice Krispies in greased large bowl and / pour on marshmallow mixture, stirring briskly. / 4. Press into greased shallow pan; cut into / squares when cool. Yield: 24 square-, about / 2 inches each (13 x 9-inch pan).; [bottom right]: They're sweet on each other; / They're ay you grocer's now; [bottom middle]: Kellogg's / Rice Krispies and Marshmallows

Source

Life Magazine

Keywords

advertisements; Cereal Products; Breakfast Cereals

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