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Creation Date

1956

Description

Cereal magazine advertisement

Brand

Kellogg's

Style/Period

American, mid-twentieth century

Culture

American

Materials/Techniques

clippings (information artifacts), magazines (periodicals)

Measurements

35.56 x 25.4 cm

Inscription

[top right]: How Much does / nourishment weigh?; [bottom left]: If you stage this little balancing act at your own break- / ­fast table, you'll see for yourself that food doesn't have / to be heavy to be loaded with vitamins, minerals, body­- / building and energy values. Light as Kellogg's Rice / Krispies are on the spoon, they give you the important / nutrition of sun-ripened whole grain rice. Trim young / moderns are rediscovering this as a surprising source of / nourishment without weight. Isn't that what you want?; [bottom right]: This famous cereal, which has helped nourish generations / of children, has amused them too by going "Snap! Crackle! / Pop!" These engaging sounds are its way of reporting that / Kellogg's Rice Krispies is the world's crispest cereal, and / stays crisp right down to the bottom of the bowl.

Source

Life Magazine

Keywords

advertisements; Cereal Products; Breakfast Cereals

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Image Location

 
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