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Creation Date

1938

Description

Cereal magazine advertisement

Brand

Kellogg's

Style/Period

American, mid-twentieth century

Culture

American

Materials/Techniques

clippings (information artifacts), magazines (periodicals)

Measurements

35.56 x 26.035 cm

Inscription

[top left]: 12" X 15 1/2" Full-Color Copy / of this Vernon Grant painting- / Free of Advertising Matter. / With frame and glass. / For only four Kellogg's Rice / Krispies package-tops and 25¢; [middle center]: "Shall I put this in the pack for you?"; [bottom left]: How would you like to pull this plum out of your pile of Christ / ­mas gifts? In its full size. it is even more beautiful and amusing / than it appears here! Christmas Day-and every day-will be / brighter, cheerier, merrier with this gay little fellow grinning / from the wall! Send for him, or any of the six pictures, now. / Package-tops from Kellogg's Rice Krispies are easy and pleas­ / ant to get! For this is one of the most enjoyable cereals you ever / tasted. It's grains of real rice... flavored to their very cores by a / secret Kellogg method... toasted till they turn so fluffy, golden, / and crunchy that they crackle! in milk or cream! Your grocer sells / Kellogg's Rice Krispies. Order your packages from him today/ ; [bottom right]: Other pictures In this series are: Jack and Jill; Humpty Dumpty; / Peter, Peter, Pumpkin Eater; Jack Be Nimble; and Twinkle, Twinkle, Little Star. For each picture, with frame and glass, send four / package-top• and 25c. For all six picture, with frames and glass, send twenty package-tops and $1.40. For each unframed picture send two Kellogg's Rice Krispies package-tops and a 3c stamp.; [bottom middle]; so CRISP they crackle / in milk or ream! / Snap! / Crackle! / Pop!

Source

Life Magazine

Keywords

advertisements; Cereal Products; Breakfast Cereals

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Image Location

 
COinS