Title

Frame-work

Date of Award

Spring 5-30-2017

Document Type

Thesis

Degree Name

Master of Fine Arts (MFA)

Department

Graphic Design

First Advisor

James Goggin

Second Advisor

Keetra Dean Dixon

Third Advisor

Benjamin Shaykin

Abstract

We view the world through a series of frames: contexts, mediators, constructs, oversimplifications. We place frames around things to isolate them and better understand them — to control them and define a context for our audience: magazines, book covers, wayfinding, signage, graphic overlays, subtitles, logos. These frames label, augment, enhance, and explain things for us. They also become habitual frames of mind, granting us fluid access to familiar subjects through consistency and reliability.

But how does the time we spend inside these controlled, reductive frames affect the way we interact with and interpret our realities? What is left out of the frame? What else deserves to be brought back in? What stories are not being told?

With these frames as my toolbox—my framework— I call attention to the untold stories and to the frames themselves. I question the ways we represent things and the ways we represent our own identities. I take the most oversimplified, overmediated, and bluntly prescriptive visual tropes that mass-culture has to offer, and play them back to themselves, full blast, to reveal the humor and anxiety bubbling beneath the surface. I work to explore our designed world’s periphery, reclaiming and reimagining my visual landscape.

Creative Commons License

Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.

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