Date of Award

Spring 5-30-2019

Document Type

Thesis

Degree Name

Master of Fine Arts (MFA)

Department

Graphic Design

First Advisor

Bethany Johns

Second Advisor

Hammett Nurosi

Third Advisor

John Caserta

Abstract

This thesis grows out of my observations of and inquiries into daily scenes,+ which are wrapped within what I am calling a package. The human mind often puts daily encounters into manageable packages to facilitate interaction with them. This process, however, makes us dull or neglectful. Looking into daily scenes allows me to unpack these packages and reflect on ubiquitous objects, notions and actions so that I am able to see them anew. To me, it offers a break from the habitual responses in life.

Re-creation: A Package Design for Daily Life intends to create a similar occasion for my audience. The work de- familiarizes familiar subjects — repacking these packages — to provoke reflection upon them. It reshapes them to find new levels of appropriateness; it reframes them to discover new interpretations; it restructures them to uncover new inspiration. I enjoy pushing perception away from the habitual, tilting it toward a depth of encounter. A fresh insight. A new proposal. A reimagining.

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