Easy-to-make Halloween treat! | Kellogg's Rice Krispies

Creator

Vernon Grant, Illustrator
Visual + Material Resources, Rhode Island School of DesignFollow
Fleet Library, Rhode Island School of DesignFollow

Preview

Creation Date

1941

Description

Cereal magazine advertisement

Brand

Kellogg's

Style/Period

American, mid-twentieth century

Culture

American

Materials/Techniques

clippings (information artifacts), magazines (periodicals)

Measurements

31.75 x 24.13 cm

Inscription

[top left]: Easy-to-make / Halloween Treat; [middle left]: Bewitch the family appetites with / this delicious taste thrill. Only 10 minutes / to make-and so inexpensive! / For the night when witches ride-and for every fes­tive / occasion-Rice Krispies Marshmallow Squares! / They're crisp, flavory, with a rich, melt-in-your­ / mouth goodness everyone goes for! / They've a score of uses, too-as a party confection, a dessert, a tidbit for bridge or tea-table, a / wholesome treat for youngsters' lunch boxes. / Their marvelous crunchiness? It comes from / Kellogg's Rice Krispies-the crispest cereal ever. / Rice Krispies are uniquely flavored, oven-popped / and toasted. In milk or cream they snap! crackle! / pop! They're that crisp! / Buy two packages of Rice Krispies today. Enjoy / one as a temptingly different breakfast dish. Use the / other with butter and fresh marshmallows to make / the gloriously simple recipe below.; [middle right]: RICE KRISPIES / MARSHMALLOW SQUARES; [bottom left]: MADE WITH AMERICA'S / MOST SENSATIONAL / BREAKFAST CEREAL / Kellogg's Rice Krispies stay CRISP to the last spoonful. Hear them snap! crackle! pop! in / milk or cream. Super-scrumptious with fruit!; [bottom middle]: Kellogg's Rice Krispies Marshmallow Squares / Melt butter and marshmallows in double boiler. Add vanilla; beat thor­oughly / to blend. Put Rice Krispies in large buttered bowl and pour on / marshmallow mixture, stirring briskly. Press into shallow buttered pan. / Cut into squares when cool. / Yield: 16 2¼-inch squares (10 x IO-inch pan). / Note: Nut meats and cocoanut may be added. / 2 ounces of melted unsweetened chocolate or 4 ounces of melted / semi-sweet chocolate may be added to the marshmallow mixture just before pouring over Rice Krispies.

Source

Life Magazine